Now that 2016 is coming to a close, it’s the perfect time for hotel owners to reflect on our top three most popular hotel operations related blogs. If your hotel …
Insights : Hotel Marketing
Hotel Owner Mistakes You Don’t Want to Make
It’s no easy path being a hotel owner. The hospitality industry is fiercely competitive, and constantly changing to meet the needs of the customers. Yet, there are great opportunities for …
Hot Hotel Trends in 2017
Though it may only be November, the new year will be here in the blink of an eye. The hospitality industry is constantly evolving, and you better believe plenty will …
Millennial Travel Trends to Embrace
The elusive millennial travelers… the group every hotel wants to attract, yet only some are skilled, or lucky, enough to succeed. Just to be sure we’re all on the same page, …
Creating Guest Personas for Hotels
Essentially hotels offer a place to stay in a given location, and everyone needs that right? Which means a hotel’s target audience is almost everyone right? Wrong and wrong. Ok, …
Budget Plan Ingredients for a Successful 2016
10, 9, 8, 7… the countdown has begun, and no, not for the epic ball drop ringing in 2016, but for the rapidly approaching due date of your hotel’s budget …
How Storytelling Can Drive Revenue for Your Hotel
Think back, what’s your earliest memory of having a story read to you? For as long as humans have existed on this Earth, storytelling has existed. It isn’t difficult to …
How to Attract More Group Business
Group business represents an enormous percentage of hotel revenue, and without it, or enough of it, the bottom line severely suffers. Unfortunately, hotel’s frequently neglect marketing themselves to attract group …
Tips You Can Really Chew On For Marketing Your Restaurant
You have a spectacular restaurant serving up the finest dining experience in town. That’s fantastic! Except, what’s your marketing strategy? Unless you were lucky enough to be voted one of …
Think Email Marketing Has Lost its Edge? Think Again
Keeping up with the constant evolution of marketing, and all of its related tools can be tricky at times. Between Google constantly changing the rules of the game, shall we …