Does your hotel have a ‘book direct’ strategy in place? Try these tactics to increase your direct bookings and improve conversions on your hotel website. Despite hoteliers spending on marketing activities, the …
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Effective Hotel Marketing Ideas to Maximize Revenue
Almost everyone needs the services of a hotel at least once in a lifetime, but there are a vast number of hotels for guests to choose from. Make sure your …
Get More Direct Bookings on Your Hotel Website
In the online space, the best way to generate conversions is with your own content. According to Darlene Rondeau, VP at hotel marketing company, Leonardo, “No channel is more profitable than …
Hot Hotel Trends in 2017
Though it may only be November, the new year will be here in the blink of an eye. The hospitality industry is constantly evolving, and you better believe plenty will …
Think Email Marketing Has Lost its Edge? Think Again
Keeping up with the constant evolution of marketing, and all of its related tools can be tricky at times. Between Google constantly changing the rules of the game, shall we …
Ignoring Google’s Warning Could Be Catastrophic to Your Bottom Line
Be prepared. On April 21st, if your hotel website isn’t mobile friendly, it will essentially be obliterated from Google search rankings. Every site that is mobile-friendly will be labeled as …