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The millennial generation is shaping the hospitality industry. This is the generation born from the early 1980s through the early 2000s. A generation accustomed to instant gratification, constant technology updates and evolutions and the ability to both be alone and connected all at once. It’s imperative that your hotel management team understands this generation, and exceeds their needs and expectations. Especially considering within the next 10 years, this generation will comprise the largest customer segment within the travel industry. By 2025, this generation will account for 75% of the workforce, according to this study.

Be prepared. On April 21st, if your hotel website isn’t mobile friendly, it will essentially be obliterated from Google search rankings. Every site that is mobile-friendly will be labeled as such by Google and will be placed higher in the rankings. If your site isn’t mobile-optimized, then it will not likely appear anywhere near the top of the search rankings, and may not even make it onto the first page. The message about SEO for hotels is clear – your bottom line will be negatively affected by this change. We live in a fast-paced society, and when a potential guest is searching for hotels they aren’t going to search further than the first page most of the time.

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Our society is catapulting into sustainability. These “forward-thinking” practices not only help out the environment, but they reduce costs and increase the bottom line as a result. There’s an entire movement within this realm of thinking and acting, and you want to ensure your hotel is at the forefront of it.

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Being a part of a hotel brand or franchise can provide numerous benefits and resources. Often times, individual hotel management teams aren’t aware of all the different ways they can maximize the return on their branded investment. Rather than letting simple ROI opportunities fall by the wayside, grab them while they’re hot and reap the benefits. Analyze the following three areas within your hotel, and take note if your hotel team is taking advantage of them as best as possible.

Responding to Reviews

Feedback, constructive criticism, or maybe just plain old criticism. Are you shuddering at the thought? If you are, stop, because though it may be hard to take sometimes, it’s essential to the success and well-being of your hotel. That’s right, criticism whether good, bad or even ugly, is a necessary tool for you and your

Acquiring financing for new hotel development or acquisitions of existing properties has been near impossible over the past several years. The tepid recovery of the economy combined with a lack of new hotels, has, in fact, created a more favorable environment for investors seeking hotel projects.

Total Revenue Management for Hotels

Traditionally speaking, hotel revenue management has focused primarily on rooms. Moving forward, in order to maximize revenue and profits, hotel management teams must focus on optimizing revenue from each guest, using the entire asset. Each individual guest has the potential to generate much more revenue than just the room.

Content Marketing Will Increase Hotel Direct Bookings

Here’s the reality of today: consumers have an unprecedented impact on a hotel’s reputation and success. Building, maintaining, and nurturing consumer relationships has never been more important. Likely, your hotel has been doing that through social media, now your hotel needs to transition to the next evolution – content marketing. Content marketing will continue to build and maintain those relationships, while simultaneously attracting new consumers.

Owning, managing, and operating a hotel can be tough and complicated at times. It is imperative that a keen eye is kept on all the variables involved. The hospitality industry is constantly changing and evolving, and a successful hotel must not only keep up with the changes, but actually transform ahead of them. Long-term sustainable

HMG Hotels Announces Name Change and Rebrand. Presenting HMG Hospitality. HMG Hotels, a full ­service third party hotel management company that owns and operates branded and independent hotels in US markets, has announced that it will rebrand the current name of the company into HMG Hospitality, resulting in several changes at the executive level. In keeping

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