If you own or operate a hotel, you’ll be well acquainted with two main reasons for a hotel’s existence – to provide a comfortable environment for guests to stay in …
Insights
Reducing Waste to Increase Hotel Profitability
In a hotel, maintaining peak performance levels requires many resources. Figuring out how keep performance standards and levels high while reducing waste, is a challenge to say the least. Yet, …
How Hotel Owners Can Save Money and Reduce Waste
This week we’re finishing up our investigation into 3 major areas hotel owners can save money with earth-friendly practices. We’ve covered water and energy conservation in greater detail, and now …
Get More Direct Bookings on Your Hotel Website
In the online space, the best way to generate conversions is with your own content. According to Darlene Rondeau, VP at hotel marketing company, Leonardo, “No channel is more profitable than …
Hot Hotel Trends in 2017
Though it may only be November, the new year will be here in the blink of an eye. The hospitality industry is constantly evolving, and you better believe plenty will …
What to Know in Hospitality for a Successful 2017
In the hospitality industry, the fall into the holiday season is a crucial period. There’s no time to waste, and the more productive your hotel team can be during this …
Quick Tips to Maximize Hotel Revenue
The beginning of fall is the perfect time to strategically plan how to maximize hotel revenue through the end of the year. When the holidays start to roll around, people …
Secret Revenue Ideas For Hotels
When it comes to revenue ideas and opportunities for a hotel, there are two main categories: Sales and Savings. Both categories are useful and can be applied in different settings. Adopting strategies …
Sustainable Hotel Practices
Consumers are interested in green practices – this isn’t exactly breaking news. Yet, the significance of that statement is still immense, sustainable hotel practices aren’t optional if you want success, …
Creating Guest Personas for Hotels
Essentially hotels offer a place to stay in a given location, and everyone needs that right? Which means a hotel’s target audience is almost everyone right? Wrong and wrong. Ok, …