Market the Hotel Experience, Not Just a Bed
Tuesday, 29 August 2017
by HMG Hospitality Team
According to a study by FutureCast, Millennials spend over $200 billion on travel each year. They are a valuable demographic for hotels, and they have very specific preferences in regards to travel and vacation expectations. 82% of millennials prioritize the hotel experience over luxury rooms and material goods. Hoteliers can appeal to millennial travelers by
- Published in Blog, Hotel Management, Hotel Marketing
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